Which pricing method allows for different pricing based on customer groups in Magento?

The pricing method that allows for different pricing based on customer groups in Magento is the Group Price. Group prices enable store owners to set specific prices for different customer groups, such as wholesale buyers, VIP customers, or various demographic segments. This flexibility allows businesses to tailor their pricing strategies to encourage purchases from specific customer segments and effectively manage their customer relationships.

For example, if a store offers a product at a certain price for general customers, it can set a lower group price for members of a wholesale club. This approach is beneficial for attracting repeat business from those particular segments without altering the overall pricing framework for the entire customer base.

While other pricing methods, such as Special Price and Tier Price, do provide mechanisms for discounts and bulk purchasing, they do not specifically target customer group differentiation. Special Price offers a temporary reduction for all customers regardless of group, while Tier Price is based on the quantity of products purchased rather than the characteristics of the customer group. Configurable Price Plus refers to a method used for products with configurable options and does not pertain to customer-specific pricing either. Therefore, Group Price stands out as the method specifically designed for implementing distinct pricing strategies across different customer groups.